'Heroes of Mavia' Will Soon Let You Earn Its Ethereum Token on iOS and Android

Mobile game Heroes of Mavia, a crypto-tinged Clash of Clans clone on iOS and Android, announced this weekend that its entering “Phase 2: Next Frontier,” which aims to integrate the MAVIA token into its gameplay loop with a set of new features.

Elements of the crypto integration will be released gradually over the next four months, and creator Skrice Studios claims that most features have been developed and are currently being tested before full launch. By the end of the phase, the project aims to have created a sustainable token economy and ecosystem.

The MAVIA token launched on Ethereum back in February, with Skrice airdropping it to 100,000 players along with holders of some 10,000 Ethereum NFT in-game land plots. But until this point, the token had no function in-game.

Mavia Phase 2: Next Frontier begins rollout today! Ⓜ️♦️

Phase 2 introduces critical components to the Mavia ecosystem, including integration of the $MAVIA token into the Marketplace, an on/off-chain Ruby explorer, additional game modes and much more!

Let's dive into Phase 2! ????

— Heroes of Mavia (@MaviaGame) June 15, 2024

A web marketplace is set to launch that will allow players and speculators to trade legendary item NFTs for MAVIA tokens. This comes after the game launched the Ruby Marketplace in May which allowed users to trade items with RUBY, Heroes of Mavias off-chain, in-game currency.

Despite RUBY not being a cryptocurrency, in order to keep within Apples App Store guidelines, it does mimic crypto behavior. In turn, every RUBY transaction is traceable by using the soon-to-launch block explorer Ruby Scan. This will work just like any other block explorer, letting you look up addresses and see all of its transactions—of both RUBY and MAVIA, in this case.

Through the upcoming Ruby Swap Tool, users will be able to convert their in-game RUBY into MAVIA crypto tokens, at a rate that fluctuates with the market. Overall, there will be 10 new features coming in Phase 2 including an NFT and token bridge, MAVIA staking pools, and a new PvP game mode.

This comes after what appears to have been a successful launch phase for the Clash of Clans-inspired touchscreen strategy game. According to the team, Heroes of Mavia attracted over 4 million downloads across iOS and Android, saw an average daily active user base of 74,000, and dispersed over 275 million RUBY earned in-game.

Even amid the news, however, the MAVIA token has continued its downward trajectory. Its down 8% on the day to $2.17, per CoinGecko, marking a 21% dip over the past week and 34% over the last 30 days. MAVIA is now plunged nearly 80% from its all-time high price of $10.57 set in February.