Grayscale Highlights Ripple‘s Elite Deals, but Why Won’t XRPs Price Rally？

Grayscale spotlighted Ripples partnerships with Mastercard, JPMorgan, OKX, and Ondo Finance, yet XRP still trades near $1.10, exposing a stubborn gap between adoption and price.

The disconnect raises a question every XRP holder keeps asking: Why dont elite alliances move the token？

Ripple is partnering with @Mastercard, @jpmorgan, @okx, and @OndoFinance to build the future of finance for both traditional and digital assets.@_JackMcDonald_ joins Grayscale to discuss @Ripple‘s institutional strategy, real-world adoption of $RLUSD and $XRP, and what’s next. pic.twitter.com/e98EgpiiJk

— Grayscale (@Grayscale) July 19, 2026

What Grayscale Said About Ripples Partnerships

In a post on X, the asset manager listed collaborations targeting global payments, settlement tools, liquidity, and asset tokenization. The examples were concrete rather than speculative.

One was a 2026 pilot for near real-time cross-border settlement of tokenized US Treasuries on the XRP Ledger. It points to integration between traditional finance and blockchain infrastructure.

Grayscale‘s discussion with Jack McDonald, Senior Vice President of stablecoins at Ripple, also covered the company’s institutional push, RLUSD adoption, and XRPs role across various use cases. The framing was constructive but measured.

Even so, the token barely reacted. XRP has held around $1.09, according to BeInCrypto data, showing limited response to the headlines despite earlier ETF inflows that have since cooled.

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XRP ETFs Performance. Source: SoSoValue

That flat price action fuels ongoing debate. Value investor Mike Alfred posted a tongue-in-cheek long-term target of “negative $5,” reflecting persistent skepticism about the tokens valuation.

On the charts, analysts describe a mixed near-term picture. Traders note XRP holding supports around $1.08 to $1.09, with resistance near $1.12 to $1.14.

XRP Price Performance: Source: BeInCryptoWhy Doesn‘t Ripple’s Adoption Lift the XRP Price

The gap between partnerships and price stems from several structural factors, not a single cause. XRPs efficient design drives high transaction velocity, which can reduce long-term holding pressure.

A sustained move above $1.09 could open a path toward $1.18. Circulating supply and escrow dynamics, however, still leave a potential overhang above the price.

Speculative capital also tends to rotate toward higher-volatility assets, leaving XRP behind at times. Regulatory clarity and pilots are supportive, yet they still need matching on-chain volume and macro liquidity to shift the price meaningfully.

Grayscales coverage adds legitimacy and could influence future flows in either direction. Recent analyst commentary suggests price discovery may stay slow until catalysts and capital align.

This is a simple heat map for ripple:native on the hourly and daily timeframes.

You can clearly see why I want this sweep when you look at these charts. It‘s not that I want prices to go down or that I’m flipping bearish at these levels.

It is more that I didn‘t think we’d get… https://t.co/44UvwyFdXB pic.twitter.com/mQRDtMGu4J

— Cryptoinsightuk (@Cryptoinsightuk) July 19, 2026

Overall, Ripple‘s ecosystem keeps strengthening through these associations, positioning XRP for infrastructure relevance. The token’s price, however, appears likely to track broader liquidity and market sentiment before any decisive move.